Solution Session: Vendavo PricePoint

Vendavo Commercial Excellence Month  |  Fall 2020

This year has been marked by unprecedented market disruption. More than ever, pricing is your #1 lever for profitability here, and it’s critical to business continuity. In this interactive solution workshop, deep dive into the Vendavo PricePoint roadmap for real-time intelligent dynamic pricing capabilities that deliver value for your business.

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Presenters:

Karl Larsson | VP System Solutions, Vendavo

Karl is responsible for the pricing system Vendavo PricePointTM and the team behind it. He has more than 10 years of experience in price related change management projects and also acts as a senior consultant and project owner for the implementation projects. He holds a Master of Science (M.Sc.) in Industrial Engineering and Management from the KTH Royal Institute of Technology and Institut National des Sciences appliquées de Lyon.

Mitch Lee | Profit Evangelist, Vendavo

Mitch is a Profit Evangelist at Vendavo with 25+ years of experience in the technical, operational, marketing, and commercial arenas of the chemical industry. Prior to Vendavo, Mitch was with BASF and Orica in product marketing and business management, driving operational optimization, pricing excellence, and margin improvement, as well as personal engagement in high value sales negotiations. Mitch also has deep experience with raw materials supplier portfolio management having negotiated large scale and long-term agreements with leading suppliers.