Today’s business environment means doing more with less, using data to drive decisions. But to convert data into actionable information, you need digitization. And digitalization. And a digital transformation. Wait, wha? All the digits?
Each of these terms has meaning for you and the profitability of your business. Join Joe Cicman, Sr. Analyst for Forrester, and Jordan Hahn, CPQ Product Manager for Vendavo as they explain why your stakeholders care about a digital transformation, how it supports commercial excellence and ultimately, improves your profitability.
We’ll define each of the terms, the connections, and implications so you can map your business model to corporate strategy and commercial execution. You’ll learn the key capabilities you should expect through digital efficiency, and a framework for prioritizing and staging a transformation project. You’ll be able to target improvements in customer experience, with informed negotiations and faster solutioning.
Finally, we’ll discuss change management considerations – for both internal and external / customer facing communications and coordination. The future of digital commerce is commercial excellence – join us on the journey.