Case Study

High Tech Case Study

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What were the results when a high-tech manufacturer turned to Vendavo?

For starters, it transformed from a trial-knowledge, anecdotal-based company to a data-driven, fact-based pricing organization.  The results?

  • It added 2.3% to the bottom line in the first year by driving target price recommendations.
  • Found areas of margin leakage that could be controlled more effectively, such as prices that were too low, products that carried negative margins, and inconsistent pricing across related products.
  • Gained $57 million in pocket margin.
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