Speakers: Noha Tohamy, AMR Research

Tapan Bhatt, Vendavo

On Demand Webinar

AMR Research just completed the most comprehensive survey on trends in pricing and profit management. The objective of the survey was to understand the drivers and benefits of implementing price and profit management solutions. In addition, the survey also examined the decision making process and the typical stakeholders of this purchase. As part of the survey, AMR interviewed senior executives from a broad range of companies across diverse industries. The findings of the survey provide an interesting perspective on the value of pricing and how companies are approaching it.

During this webinar, Noha Tohamy of AMR Research discusses the results of the survey and their implications for companies thinking about pricing initiatives.