BEST PRACTICES IN PRICE OPTIMIZATION AND MANAGEMENT: THREE WAYS TO ENABLE ALGORITHMIC BUSINESS AND DYNAMIC PRICING

Margin and revenue improvements from successful price optimization and management projects are quantifiable and attainable. This recent 2016 Gartner analyst report offers best practices for delivering dynamic pricing and optimized pricing guidance. 

Pricing in the era of digital business has to be dynamic, digital and defensible:

  • Dynamic means the speed and scale at which prices are built 
  • Digital means grounded in data and algorithms, aligned with business objectives and accessible to sales, partner or channels when engaging with the customer
  • Defensible means clearly communicated and justified by sales teams

Download this report to learn more about Price Optimization and management and how it can positively impacts your business.

Gartner, Best Practices in Price Optimization and Management: Three Ways to Enable Algorithmic Business and Dynamic Pricing, Chris Fletcher, 18 February 2016.

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